Jessica Simpson Movie Earns $384

In its first day of release, Jessica Simpson’s Blonde Ambition, which opened at 8 Texas locations, had a per theater average of $48, for a total of $384 on its first day yesterday, according to Fantasy Moguls. The movie will be released on DVD on January 22 and is essentially a straight-to-DVD release, but it appears they were just putting it in theaters just to say they did. Definitely a case of “Why bother?” since only a couple hundred people will actually see the movie before it comes out on DVD.

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