Aside from the fact that his whole team cited Gary Busey as the person needing to be fired in The Celebrity Apprentice 4 Episode 5, Trump instead fired Richard Hatch without giving him a chance to defend himself, in spite of his oft-used reasoning for firing people being that they don’t fight for themselves.
The men aren’t happy that Gary’s still around. Then again, La Toya, who did a great job last week, still feels like the women don’t want her around either.
The task is to create a glass box or, uh, something, for Australian Gold sunscreen. They will be judged on creativity and originality, brand messaging, and marketing theme outside the box.
La Toya will be the project manager for the women because either way she’s in the line of fire regardless. Mark McGrath will be the project manager for the men.
The men are focused on hot chicks, but eventually they come up with a pirate theme. Their treasure will be the half dressed girls. Gary’s never seen a pirate movie like this. Surely there’s a NC-17 movie along these lines, though.
La Toya doesn’t have any ideas for a theme, nor any decision what sounds good.
The executives say that their demographic is anyone and everyone that loves to have fun outdoors. Thanks for narrowing that down.
After their meeting, John Rich joins Gary in his protest for the pirate theme, but the others are stuck on it. Probably too late to change anyway.
Lil Jon has been put in charge of costumes, props, and Gary.
La Toya makes her decision: she wants a man and a woman inside the box painted gold. The smart thing here would be to make Hope, the Playmate of the Year, that woman. Hope volunteers to do just that, but La Toya would rather have her do the accounting and shopping. Surely she can play do both roles.
Star has a concern. They are more than double their budget for printed materials. La Toya doesn’t care. She wants everything they have can get, whether they have the money or not.
The women go shopping, but none of them have any idea what they’re supposed to be shopping for because they still don’t understand the concept. La Toya shows up at the designers without a plan. She starts giving them random ideas off the top of her head.
Lil Jon has decided to leave the koala bear outfit behind because it’s not exactly like the one the company uses for their mascot. Having heard the execs stress how important the koala is to them, the women, however, make sure they get the koala suit.
Ivanka likes the way Mark is leading, although she doesn’t think he’s the idea generator. She views the women’s idea as safe and obvious, which leads La Toya to want to add something else, though she doesn’t know what.
La Toya calls the shoppers to ask them to buy 125 bags of sand, 50 pounds each, so 3 tons of sand. This does not sound at all insane to her.
The morning of the event, La Toya has decided to add a winter element to the summer theme. A little late for that, even if it is more original.
Don Jr. is confused by what he’s looking at when it comes to the women, but he likes the brand integration. La Toya says there’s no togetherness. The never shy NeNe says La Toya is not good, and she’d be surprised if they win, just hoping that the guys suck. The men, meanwhile, have a defined theme, a lot of energy, and are mostly a cohesive unit.
Meat Loaf greets the executives for the men. Gary drags them off to the side, and he won’t let them leave. Somebody better go save them before he talks any more. The others come up and try to distract them, but he refuses to stop babbling, shoving Mark aside.
NeNe thinks La Toya was just okay. Marlee says her energy and style were different, with less control.
Mark says that, if they don’t win, he’ll take full responsibility for the loss.
For the women, the executives liked the messaging, use of the mascot, and the motto, but they did not like the public interaction and not making Hope wear a bikini. For the men, they liked the crowd interaction, the job they did with the product, and John’s chant, but they didn’t like the pirate theme, lack of a mascot, or Gary’s presentation.
The women may have been safe and boring, but the men thought too far outside the box, so the women have won. As the winning project manager, La Toya will receive $20,000 from Trump and $20,000 from Australian Gold for her charity, AIDS Project Los Angeles.
In spite of their win, NeNe doesn’t take time to celebrate, instead opting to get into a screaming match with herself about La Toya.
Mark’s willing to fall on the sword as the project manager, but this is yet one more opportunity for everyone to gang up on Gary. Meat Loaf strongly defends Mark and goes after Gary. Lil Jon agrees.
Ivanka doesn’t think Gary cost them the task, but nonetheless he is viewed by the team as a liability. The women don’t think Gary’s going to go, as he knows what he needs to do in the moments he has clarity, mostly in the boardroom. John echoes those sentiments.
Mark will be taking only Gary back into the boardroom with him. In regular The Apprentice, the reward for that is being fired. Let’s see how it works out here.
The men have brought up an issue they had during the meeting with the executives, two of whom were women. Gary said the product makes him feel very sexual, which made everybody uncomfortable. He doesn’t remember saying that.
Once again, Trump does not care that Gary is a loose cannon. On the contrary, he likes it, for the sake of the drama it creates. Having come up with the losing theme, Mark has been fired.
Stay tuned to dingoRUE for another live recap of The Celebrity Apprentice 4 Episode 7, which airs Sunday at 9/8c on NBC.